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Cooper Weather-Master WSC: a Tire that Deserves our Attention

Last fall, we introduced you to the Cooper Weather-Master WSC, a winter tire designed specifically for pickups and SUVs, vehicle types that remain among Canada’s bestsellers, year after year. Not only is the Weather-Master WSC likely to be a very popular product in the Cooper lineup, but it should also …March 16, 2018

Hankook Winter i*Pike RS: Balancing Price and Performance

In a previous article, we talked about the Hankook Winter i*Pike RS , a tire that we’ve been testing all winter to see what it’s capable of. Good for both SUVs and touring cars, this tire strikes a good balance between price and performance. Hankook does offer higher-performance products, but …March 6, 2018

Hankook Winter i*Pike RS Tires: We Put Them to the Test

Winter is officially here. Choosing the right winter tires for your needs and budget is never an easy task. No one likes to spend on tires, even though they have a direct impact on how your vehicle drives in winter. In fact, good tires can help keep you safe. When …December 22, 2017

Cooper Weather-Master WSC: Affordable Performance?

The snow tire season is almost upon us and with such a wide array of models to choose from, it can be hard to decide what’s right for you. Some tires offer unequivocal performance, but high prices make them less accessible. Is it possible to find a good tire that …October 16, 2017

BFGoodrich Tires Delivers All-Weather, All-Purpose Performance with Advantage T/A Sport LT

BFGoodrich Tires is expanding its power line with the launch of the BFGoodrich Advantage T/A Sport LT tire, This year-round tire for CUVs, SUVs and light trucks is an extension of the BFGoodrich Advantage T/A Sport launched in 2016. The BFGoodrich Advantage T/A Sport tire and Advantage T/A Sport LT …August 2, 2017

Top 10 Affordable Four-Season Tires For SUVs

Money’s tight these days, so choosing a cheap four-season (or three-season) tire is a tempting proposition. Sure, they often look nice and may offer what seems to be adequate performance, but they quickly reach their limit when you take corners or brake, especially if you’re unforgiving with the steering wheel …May 17, 2017

Michelin X-ICE Xi3: Tires Made for Performance

It’s winter tire season and if you haven’t already had some installed, you’re late! Most people find buying or replacing winter tires a tedious—and costly—task that doesn’t necessarily deliver many returns. They’d rather put the money toward a trip down south. But tire shopping is more pleasant if you keep …January 11, 2017

The Car Guide’s 2016-2017 Winter Tire Test

The Car Guide conducted an exhaustive winter tire test, which sought out to determine the best overall choices as well as the tires that offer the best value and performance. These tests are carried out in Canada by two tire experts, Jean-François Guay and Michel Poirier-Defoy, both seasoned automobile journalists …December 1, 2016

Winter Tires: Not mandatory, but…

Winter tires aren’t required by law in most Canadian provinces, although they are an obligation in Quebec from December 15 to March 15. However, choosing the right tire isn’t as simple as grabbing just any set with a winter tire symbol. Cheap winter tires aren’t effective. Not only are they …November 4, 2016

Alloy wheels, benefits only!

Article produced by the PMCtire.com team You've all heard a friend, a neighbour, or a colleague bragging about the new "rims" he installed on his car. Enhanced look and improved road grip are only some of the benefits that motivate car owners to buy alloy wheels. And you? Do you …June 21, 2016

Yokohama ADVAN Sport V105 Put to the Test

You’ve read it countless times, but you still don’t take it very seriously. Heck, before I started taking performance driving lessons and participating in lapping events, I’d never thought twice about what kept my car and I well and alive, if you will. It wasn’t until I bought some new …June 14, 2016

New Tires for Pickups and light-duty SUVs

Article produced by the PMCtire.com team Each year, automotive manufacturers keep improving their products. The market changes and vehicles become more and more sophisticated. Their electronics evolve, the traction control systems are more and more effective, the engines perform better, and that’s not all. That’s why it becomes necessary to …June 9, 2016

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