2024 Busan International Mobility Show: A Tour of South Korea's Top Auto Event
Special Events
July 3, 2024Special Events
BMW i Vision Dee Concept Fuses Physical and Virtual Worlds
CES
BMW chose the CES (Consumer Electronics Show) in Las Vegas to host the world premiere of a new concept called i Vision Dee—as in Digital Emotional Experience . The company says it fuses the physical and virtual worlds while previewing the integration of new features to Neue Klasse models that …January 4, 2023
2018 BMW Test Fest: The German Buffet
Special Events
PALM SPRINGS, Calfornia – From a personal standpoint, a trip to Palm Springs in California to drive BMW M cars on Thermal raceway is a very exciting experience, especially for an automotive enthusiast. But when viewed from a journalistic approach, these events often prove to be hard to cover. There’s …March 1, 2018
2017 Canadian Car of the Year Awards: the Premium Sports/Performance Car Category
Special Events
During the week of October 24th, more than 65 journalists from across Canada gathered for the Automobile Journalists Association of Canada’s 2017 CCOTY testing in Ontario. Eight vehicle categories were established this year, including the Best New Premium Sports/Performance Car Category in which we find a few very potent vehicles. November 10, 2016
The Past Foretells the Future: Happy 100th Birthday, BMW!
Special Events
MUNICH, Germany – One hundred years have passed since Bayerische Motoren Werke was established. The German automaker was created when two engine builders joined forces on March 7, 1916. Since then, the company’s logo has continued to be a rotating propeller on a blue and white background—the official colours of …March 14, 2016
Unveiling of The i Brand at BMW Laval
Special Events
On Tuesday, BMW Laval held a big event for the unveiling of the new BMW sub-brand, a range of electric vehicles named i. For the occasion, the dealership was completely re-arranged: two DJs, some of the most iconic BMW vehicles from throughout the years, bites for everyone, two bars (in …April 3, 2014
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