Alain Morin

Alain Morin has been a full-time journalist for nearly 10 years. His career started in 1997, when Alain began volunteering for the Le Tacot, the magazine of the Granby Classic Car Club.

He then went on to contribute to the Quebec Classic Car Club's Auto Ancienne magazine, as well as Les Belles Autos d'Hier, La Presse, and Le Monde de l'auto, which became the magazine edition of Le Guide de l'auto.

Alain has been writing for The Car Guide since 2001 and now acts as bureau chief. He also sits on the editorial management team. He was the editor-in-chief and lead writer for 50 ans de passion, the commemorative book that accompanied the 50th edition of Le Guide de l'auto.

His newest responsibility involves overseeing special projects (print section) for LC Media inc., while continuing to write for

Most recent articles

New Models2019 Mercedes-Benz A-Class: Yes, We’re Getting it!
The little Mercedes-Benz A-Class was never sold in Canada and the United States. Here, the smallest vehicle to wear the three-pointed star is the B-Class , a wagon-esque compact that never sold in really big numbers on our market. In 2017 in Canada, 2369 units of this model found homes, …
MontrealCanadian Premiere: 2018 Hyundai Kona is an SUV we were Waiting For
Present and accounted for in most segments, Hyundai did not yet have a representative in the extremely popular subcompact SUV category. The Kona changes all that. Smaller than the Tucson and built on a brand-new platform, the Kona’s contours are free-spirited and fun. It features a sound system with a …
MontrealFord GT is a Beast on Stage and on the Track
In the 1960s, Ford came out with the outstanding GT40 in the hopes of beating Ferrari on its home turf at the 24 Hours of Le Mans. It worked and the GT40 became an icon. Ford revived the GT in 2006, keeping it true to the original, but 10 years …
MontrealCanadian Premiere: 2019 Porsche Cayenne Redefines Sport in SUV
The 2019 Porsche Cayenne is making its Canadian premiere in Montreal. The third generation of this midsize SUV is keeping the same overall lines as its predecessor. There are three available engines, at least for the first few months on the market. First, there’s a 340-horsepower, turbocharged 3.0L V6. The …