Special Events

Special EventsUnveiling of The i Brand at BMW Laval
On Tuesday, BMW Laval held a big event for the unveiling of the new BMW sub-brand, a range of electric vehicles named i. For the occasion, the dealership was completely re-arranged: two DJs, some of the most iconic BMW vehicles from throughout the years, bites for everyone, two bars (in …
Special Events2014 Buick Regal GS AWD: Conquering Winter's Worst
All-wheel drive - once the exclusive province of niche automakers - has spread through the industry like wildfire, showing up as an option on a wide range of sedans, hatchbacks, and crossovers, and becoming almost de rigueur for premium brands. It's now no longer enough to merely offer all-wheel drive …
Special EventsRM: A Canadian Success Story
Ever heard of RM Restorations? How about RM Auctions? Unfortunately, very few car enthusiasts know about this company. RM Restorations is one of the few classic car restoration shops in the world with such high credentials. To put things in perspective, let’s start with a bit of history. Son of …
Special Events2015 Subaru WRX STI: Track-Tested At Laguna Seca
It looms in your mind like a monster from the depths of a childhood nightmare. A stretch of asphalt that twists until the ground drops out from underneath your wheels, snagging you in its negative-G embrace so that it can smother your feeble attempts at fending off its physics-bending topography …
Special EventsPorsche Camp4 – Happiness on Ice at Mécaglisse
When I got the invitation for the Porsche Camp4 media day at Mécaglisse, I accepted immediately. It’s what any sane automobile journalist would do, especially one that has made performance test drives a sort of speciality, seasoned by a few races and rallies. But then, in a fit of inexplicable …
Special EventsNissan Micra: Back 21 Years Later!
The Nissan Micra is back on the Canadian market following a 21-year leave of absence. To celebrate, Nissan is pulling out all the stops and turned the recent unveiling – which took place at Montreal’s Arsenal art gallery – into a Canada-wide media event. Some of the country’s biggest names …
Special EventsMercedes-Benz and Silicon Valley
A few weeks ago, during the Los Angeles Auto Show, Mercedes-Benz had invited several journalists to attend the official opening of its new research and development centre. Formerly located in Palo Alto and now in Sunnyvale in the famous Silicon Valley, Mercedes-Benz Research & Development North America (MBRDNA) is focusing …
Special EventsAn Eye-Opener Thanks to Michelin
To introduce their newest winter tire, the X-Ice Xi3, Michelin recently held a winter tire test on Ile Ste-Helene in Montreal. The event, open to the press as well as some lucky facebook contest winners, was presented by Carl Nadeau, racing driver, drifting instructor and Michelin Academy chief instructor. For …
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