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The Car Guide › Manufacturers › Toyota › Prius › 2010

Toyota Prius

Year

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The Car Guide rating 4.0/5 78% Detailed ratings

Price $27,800 Payments

Fuel consumption 4.7 – 4.9 L/100km

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While some automakers are having problems releasing a first hybrid vehicle, Toyota is already offering a 3rd generation of the Prius for 2010. The new Prius is more than ever a four-wheel laboratory: solar panels, intelligent parking assist, Touch Tracer controls… Not bad for ten years in North America! And they managed to improve its main appeal: 3.8 L/100 km fuel-consumption, which is 20 % less than with the previous generation.

Tests and Features

All Toyota Prius reviews

The Best Hybrid Cars, SUVs and Trucks to Consider

Hybrid vehicles have surged in popularity across Canada in the past year, boosted by slowing demand for fully electric and plug-in hybrid models. Easy for risk-averse drivers to adopt, they are more financially accessible than EVs and simpler to maintain than PHEVs. Hybrid technology improves fuel economy and, in some …November 28, 2025

Top 10 Most Fuel-Efficient Cars in 2025

The carbon tax may have been axed in most of Canada (Quebec still has one), but gas prices will keep rising in the future. In order to save money at the pump, many drivers are changing their habits on the road or turning to greener vehicles. On that note, we …October 4, 2025

Top 10 Most Affordable Hybrid Vehicles in 2025

What are you looking for in a hybrid vehicle ? Fuel economy, improved performance, maybe a combination of both? Burning less fuel and reducing emissions is one thing, but saving money at the pump is another. Indeed, it's important to calculate the price difference compared to a conventionally powered model …July 30, 2025

Top 10 Most Reliable 2025 Models According to Consumer Reports

It’s that time of the year again when trusted U.S. magazine Consumer Reports publishes its annual auto reliability rankings. These rankings are based on data collected on more than 300,000 vehicles as reported by their owners, covering the 2000-2024 model years as well as some early 2025 models. Twenty potential …December 5, 2024

Top 10 Most Fuel-Efficient Cars in 2024

August 30, 2024

Top 10 Most Affordable Hybrid Vehicles in 2024

The 10 Best Vehicles of 2024 According to Consumer Reports

February 28, 2024

2024 Toyota Prius Limited AWD: Stylish and Thrifty

In the history of cars, there were those before the Toyota Prius and the ones that came after. Introduced in Japan back in 1997, the humble sedan ushered in a new era of fuel economy thanks to a remarkably smooth and efficient combination of gas and electric power sources. Its …December 28, 2023

Top 10 Most Fuel-Efficient Cars in 2023

10 Popular Vehicles and How They Got Their Names

2023 Toyota Prius: Five Things to Know

The original pioneer of hybridization, the Toyota Prius compact, is getting a well-deserved makeover for its fifth generation. Although Toyota has been criticized for its nonchalance in the all-electric segments, the Japanese brand has not given up on its beloved hybrids, marketing electrified models that are impressively popular. The 2023 …April 14, 2023

Top 10 New Vehicles We've Reviewed in 2022

December 25, 2022

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News

All Toyota Prius news

The Best Compact Cars in 2025

While they’ve lost some of their appeal over the last decade, compact cars still own a significant share of the Canadian market. And why wouldn’t they? These affordable vehicles are the answer to all those expensive SUVs out there. Now, what are the best buys in the segment for Canadian …February 18, 2025

Cablegate: Class Action Against Toyota is Now Settled

The class action against Toyota Canada regarding premature and unexpected corrosion of a high-voltage cable on several hybrid models—a case that has become known as “Cablegate”—was solved by a judge in the Superior Court of Quebec last Friday. Judge Sylvain Lussier approved the terms of the settlement between class action …September 16, 2024

Toyota Prius Sets New Guinness World Record for Fuel Economy

Hybrid/Plug-in Hybrid

The latest-generation Toyota Prius is generating a lot of attention thanks to its much sleeker and sportier design, more potent hybrid powertrain and fully redesigned cockpit, but we should not forget the main reason why the car is such an icon in the first place—exceptional fuel economy. In addition to …September 12, 2024

2024 Canadian Car and SUV of the Year Awards Announced by AJAC

The Automobile Journalists Association of Canada (AJAC) crowned its top vehicles of the year during a special ceremony at the Canadian International AutoShow in Toronto this morning. All 2024 model year vehicles were eligible for the awards including those newly designed, recently refreshed, and carried over from last year. However, …February 15, 2024

Study Reveals Least Expensive Car Brands and Models to Maintain

A vehicle’s reliability and maintenance costs are still a top priority for many shoppers. In fact, seeing the increased prices at service departments and independent repair shops, you could definitely say they’ve never had more weight in the purchase decision. But how can you know which brands or models are …February 6, 2024

Toyota Prius, Kia EV9, Ford Super Duty Win 2024 NACTOY Awards

The 2024 North American Car, Truck and Utility Vehicle of the Year (NACTOY) award winners were announced today during a press conference co-hosted by the Detroit Area Dealers Association (DADA) and Automotive Press Association (APA) in Pontiac, Michigan. Once again, the jury of 50 professional automotive journalists from the U.S. January 4, 2024

Toyota GR Prius Concept Hints at Sporty Hybrid, and Why Not?

Toyota has made it known that it plans to introduce additional sporty GR models. New CEO Koji Sato said so immediately after taking over from Akio Toyoda on April 1. Could the Prius follow the lead of the GR Supra , GR 86 and GR Corolla ? That’s not as …June 6, 2023

10 Vehicles Most Often Targeted by Catalytic Converter Thieves

Catalytic converter thefts continue to be a major problem across North America, and this extends beyond private driveways. Parking lots, even ones that were well-lit, are getting hit now. So do car dealerships on a regular basis. Thieves are attracted to catalytic converters due to the precious metals they contain, …March 21, 2023

All-New Toyota Prius, Prius Prime Debut at Montreal Auto Show

Toyota ’s iconic Prius is completely redesigned for 2023 and naturally a star at the Montreal International Auto Show (MIAS) this week where it makes its Canadian debut. The 2023 Toyota Prius marks a radical departure from the previous generation with bold, aerodynamic styling that takes some inspiration from the …January 20, 2023

2023 Toyota Prius Redesigned to Shine Even Brighter

While most Toyota models offer an electrified variant these days, the pioneering Prius remains the company’s flagship hybrid. And for 2023, a new generation makes its debut—the fifth to hit the road in a quarter-century. Following a global reveal in Japan less than 24 hours earlier, Toyota took advantage of …November 16, 2022

Top 10 Most Reliable 2023 Models According to Consumer Reports

November 16, 2022

Toyota Teases "Hybrid Reborn," Hints at Next-Gen Prius

Hybrid/Plug-in Hybrid

So, what’s going on with the Toyota Prius ? The mother of all hybrids is nearing the end of its fourth generation, sales are considerably down this year, and no 2023 model has been announced yet. Is the company about to pull the plug? Since the introduction of the Corolla …November 9, 2022

Videos

All Toyota Prius videos

Motoring TV 2004 Episode 4

Toyota Prius 2004 Dodge Viper Chrysler cop cars hybrid technology Toyota Tundra …

Motoring TV 2004 Episode 11

Suzuki Verona 2004 Toyota Prius inside engine room of a BC ferry Toyota Tundra wrap-up should we have visibility standards for today's vehicles?

Review: 2017 Toyota Prius Prime

Toyota is the world leader when it comes to Hybrids. It has sold over 10 million since the original Prius was introduced 20 years ago. We got a chance to drive the newest hybrid, the Prius Prime. The question is, do you need an electric car anymore? (This segment originally …

Motoring TV: Green Car of the Year for 2017

Motoring TV recently held it's 1 hour Car of the Year Special on the TSN network where we picked the best in class for 2017. Here are the nominees and winner for Green Car of the Year. (This segment originally appeared on Motoring TV episode #6) …

Review: 2016 Toyota Prius C

The Prius has simply become a brand, and a big reason is because the Prius is an affordable hybrid. Where the premium charge for most hybrids means recouping the up front costs takes a lot of driving before any return on the investment, the little Prius C begins repaying it's …

Review: 2016 Toyota Prius

The Toyota Prius is much more than a name plate, it has become a brand since the first generation in 2000. Back then it was a niche environmental product, but with each generation it has become more mainstream. The challenge facing this new model is that fuel prices are down, …

Two-Minute Test Drive: 2016 Toyota Prius

Two-Minute Test Drive host Russ Bond has always maintained that the Toyota Prius is a sporty car. And, with the help of some drivers from Sunset Speedway's mini stock division, he thinks he was found a way to prove it. This segment originally appeared on Episode 16 of Motoring 2016.

2013 Toyota Prius C

Our review of the 2013 Toyota Prius C

The Car Guide rating 78%

Pros

N/A

Cons

N/A

Driving	7/10
Safety	8/10
Interior	8/10
Reliability	10/10
Winter driving	6/10
Comfort	8/10

What's new in 2010

N/A

Competitors

Honda Insight

Recalls

Electrical
November 24, 2021
Other
August 21, 2019
Powertrain
October 5, 2018
Airbag
June 29, 2016
Powertrain
February 12, 2014
Brakes
June 5, 2013
Brakes
February 9, 2010

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