Authors

Antoine Joubert

Antoine was a motor vehicle enthusiast long before he could even say the word “car.” In fact, his first utterings were probably the rumblings of an engine. By the age of four, he knew the logos for different vehicle makes and by the time he was six, he could tell what type of car was driving past based on its sound. Buying toys for the young lad was easy enough—all he wanted were Matchbox, Hot Wheels and Majorette model cars so that he could modify them, paint them and race them!

His passion for automobiles is long-standing and has never wavered. Like many car buffs, he grew up reading the Guide de l’auto (and he still owns all the old copies) but he has since broadened his library to several other publications. Antoine has been an automobile journalist for nearly 20 years and through his work he shares his vast knowledge and uncensored opinions.

As a multidisciplinary communicator, Antoine can be seen on TV, heard on the radio, read online or followed on social media. But whatever you do, don’t ask him about what his dream car would be. This is a man who could never settle for a single car!

Most recent articles

First Drives2021 Ford F-150: The Sales Leader Can’t be Dethroned4.0/5
Six years after the launch of the outgoing generation, the Ford F-150 gets a serious update for 2021. While we’re officially talking about the fourteenth generation, it’s not like Ford designers went back to the drawing board and started from scratch. Sure, all the body panels have been revised to …
First Drives2021 Genesis GV80: Humbling the Competition4.0/5
Not so long ago, every new SUV that came onto the scene was guaranteed to enjoy success. Now that the market is littered with them, things are different. Some models have been complete failures in terms of sales—think Jaguar E-PACE , Ford EcoSport and Cadillac XT6 . So here comes …
First Drives2021 Ferrari Roma: Step Aside, Aston Martin!4.5/5
Ferrari openly admits that the all-new Roma takes a direct shot at the Aston Martin DB11 . Both are sublime-looking grand touring coupes aimed at sophisticated individuals who want exceptional performance without compromising luxury and comfort. Up until now, Ferrari could only attempt to please those customers with the AWD-equipped …
First Drives2021 Polestar 2: Is 2 Better Than 3?4.0/5
The all-new Polestar 2 is the first serious threat to the Tesla Model 3 and it will land in Canada later this fall. This car has pretty much all the ingredients to win over customers who are thinking about making the jump to an electric vehicle. What is Polestar , …
First Drives2021 Acura TLX: Now That’s Refreshing!3.5/5
Sales of luxury sedans are falling in Canada. Acura , unsurprisingly, continues to trail German competitors Audi, BMW and Mercedes-Benz. On a positive note, the TLX is outselling the Infiniti Q50 , Lexus IS , Genesis G70 and Volvo S60/V60 , not to mention the new Cadillac CT4 . But …
First Drives2021 Chevrolet Tahoe: No Room for Error4.0/5
If there’s one vehicle that Chevrolet can’t screw up, it’s the next-generation Tahoe . The outgoing model accounted for over 100,000 units sold in North America the past two years. Overall, GM’s full-size SUVs (Chevy Tahoe and Suburban, GMC Yukon and Yukon XL , Cadillac Escalade and Escalade ESV ) …
Test Drives2021 Chevrolet Trailblazer: Lucky Number Seven?3.0/5
Chevrolet recently added a seventh SUV to its lineup. The all-new 2021 Trailblazer slots between the Trax , which sticks around for some reason, and the Equinox —kind of like what Mazda is doing with the CX-3 and CX-30 . The Trailblazer is more technologically advanced, of course, an essential …
First Drives2020 Tesla Model Y: Already Ahead of its Future Rivals3.5/5
While the competition is still scrambling to respond to the Californian automaker’s success, Tesla pushes ahead with a fourth electric vehicle that is undoubtedly set to become the brand's bread and butter. We’re talking about the Model Y, which is already selling like hot cakes despite starting price of nearly …