Toyota Shows Electric Pickup and Land Cruiser Concepts

The 2023 Japan Mobility Show (formerly known as Tokyo Motor Show) kicks off later this week and Toyota has a couple of surprising EV concepts in store including a pickup truck and a rugged off-roader.

Let’s start with the one that is simply called EPU (likely for Electric Pick-up). As a potential rival of the Ford Maverick and Hyundai Santa Cruz, this small pickup with unibody construction and a four-door crew cab would slot below the Tacoma.

Photo: Toyota

Toyota says it’s 5,070 mm long, 1,910 mm wide and 1,710 mm tall with a wheelbase of 3,350 mm. However, the length of the cargo bed is unspecified. Same thing for the front trunk’s volume.

As for styling, the EPU concept isn’t some wild design study—it looks like it could enter production next week. The interior is a different story, mind you, with a more futuristic layout. The dashboard retains only a few controls and makes room for open storage areas, while a large digital display stands in front of the yoke-style steering wheel (similar to the one available in the Japanese-market bZ4X).

Photo: Toyota

Back in December 2021, Toyota briefly showed another electric pickup concept that looked more like a Tacoma. What exactly are the company’s plans? We hope to get a clearer picture this week at the Japan Mobility Show, so don’t miss our coverage of the event.

Fully Electric Land Cruiser

Another EV concept to be officially introduced in Tokyo is called Land Cruiser Se. Aesthetically, it’s a complete departure from the all-new, hybrid-only, body-on-frame Land Cruiser that’s set to return to Canada for the 2024 model year. The proportions are similar, sure, but as is often the case with battery-powered models, this one rides on a much longer wheelbase.

Photo: Toyota

Once again, Toyota is mum about the technical stuff. What we can tell you is that the unibody architecture accommodates up to seven passengers across three rows of seats. Toyota lauds the concept’s “high-torque driving performance” and “responsive handling and confidence in tackling rough terrain.”

The Land Cruiser Se appears to be much farther from production, but if you like to play in the mud and climb rocky hills, it’s nice to know that Toyota is considering an EV for just that. Stay tuned.

Share on Facebook

More on the subject

New Models2024 Toyota Land Cruiser: Hail the Return of a Rugged Icon
A staple of capability and durability, the legendary Land Cruiser is Toyota’s longest-running nameplate, having first launched in North America 65 years ago. Following its departure from Canada in the 1990s, it’s finally back for the 2024 model year. Slotting between the all-new Grand Highlander and the Sequoia , the …
NewsNext-Gen Toyota Corolla May Spawn Small Pickup, Report Suggests
The highly successful Ford Maverick is proof that small pickups have a place among the larger models ruling the North American market. Hyundai has the Santa Cruz and, apparently, the all-new Ram Rampage will come to our shores in the near future. Which one will be next? The Chevrolet Montana …
ElectricPEI Company Turns Old Toyota Corollas Into Small Electric Pickups
Decade-old Toyota Corollas can still prove a smart purchase for students or families in search of a dependable, low-cost second car. Some of them can even be turned into electric pickups these days. Seriously. Upcycle Green Technology in Stratford, PEI has been working on prototypes for the past two years …
TokyoToyota’s Electric Future Taking Shape in Tokyo
Tokyo, Japan— Lagging behind the competition when it comes to battery electric vehicles, Toyota is using the 2023 Japan Mobility Show to present its vision for an electric future with the FT-3e crossover and FT-Se sports car, two concepts that embody the automaker’s design direction for next-generation vehicles and attempt …
SEMAToyota Unveils Four Show-Stopping Concepts at SEMA
“Track or Trail, Your Thrill Awaits.” That’s what the 2023 SEMA Show in Las Vegas is all about, and Toyota definitely got the message, revealing four special builds in a show-stopping display of on- and off-road performance that old-school and new-school enthusiasts alike will appreciate. Which one of these four …
News2024 Toyota Land Cruiser to Start Just Under $70,000 in Canada
The all-new 2024 Toyota Land Cruiser , which made its Canadian debut in Toronto earlier this month, will arrive in dealerships across the country this spring. The company today announced pricing details, and they’re pretty much in line with what we anticipated. Slotting between the 4Runner and Sequoia , the …
ElectricToyota to Spend $1.9B in Indiana, Likely for All-Electric Highlander
On the same day Honda confirmed plans to invest $15 billion for four future EV, battery and battery material plants in Ontario, rival Toyota announced it will spend the equivalent of $1.9 billion at its Princeton, Indiana assembly plant to build a new three-row electric vehicle starting in 2026. The …
ElectricU.S.-Built Three-Row Electric SUV From Toyota Pushed Back to 2026
Toyota ’s second battery-electric vehicle for the North American market will have to wait. Production at the Georgetown, Kentucky assembly plant has been pushed back from 2025 to the first half of 2026. Following reports by Japanese newspaper Nikkei , which received tips from some Toyota suppliers, Automotive News was …
ElectricFuture Toyota Electric Pickup to Launch in Europe in 2026
At Toyota ’s annual product strategy event last week in Brussels, the Japanese automaker announced it will introduce six new battery electric vehicles in Europe by the end of next year, plus another three from its luxury brand Lexus . We’ve already told you about the significantly upgraded Toyota bZ4X …
NewsToyota Once Again Says It’s Considering a Small Pickup
The remarkable success of the Ford Maverick does not escape the attention of Toyota executives, and two of them have just rekindled the hopes of enthusiasts waiting for a smaller and more affordable pickup than the Tacoma in North America. “We’re looking at it,” Toyota’s chief operating officer in the …
New ModelsToyota Brings Back FJ Cruiser, But Not For Canada
The Toyota FJ Cruiser is back! Well, sort of. As rumours have suggested for a while, the Japanese automaker is bringing back this classic name from the past for an all-new SUV that will serve as the little brother of the Land Cruiser—the one sold in many countries outside of …
ElectricToyota’s First-Ever All-Electric Pickup Has Arrived
Toyota has finally unveiled an all-electric pickup. The only problem: North America won’t get it. Why? Because we’re talking about the Toyota Hilux, an extremely popular truck overseas that isn’t sold in Canada or the U.S., where the Tacoma prevails. With its completely redesigned ninth generation, a battery-powered variant will …