Racing

In every competition, if you can demoralize your adversaries, you start with an undeniable advantage. If they fear you, a huge percentage of their fighting spirit simply won't be there. That's obviously what Mercedes-AMG had in mind when they created the GT3: if you were to see one coming up …

During Super Bowl XLIX on Sunday, Nissan took advantage of what will probably be the biggest TV event in North America (last year’s Super Bowl shattered audience records) to launch a very pretty story about a dad who goes through the difficulties of raising a child. More importantly, they also …

With the success of the first Formula Drift event in Quebec, we expected the series to return. It's now official: Formula Drift will be back in 2015, and not only for one race, but for a whole season. With the end of Driftmania in 2014, this news couldn't come at …

Toyota was a major name in rallying for a number of years; with cars like the Celica GT-FOUR, the manufacturer won multiple championships, beating competitors like Audi, Subaru and Mitsubishi. The last year Toyota participated was in 1999. That year, a four-wheel drive European Corolla enabled them to win the …

While Lamborghini has been building very powerful cars since the famous altercation between Ferruccio Lamborghini and Enzo Ferrari, the Sant’Agata Bolognese brand has never been a major player in the racing scene. Yes, there is a series where rich people can drive a Gallardo or a Huracan against each other …

Volvo is currently trying to modify their brand image and marketing strategy. This includes a diminished presence at various auto shows to concentrate their efforts on their own events, a change to their approach to car sales and a review of what they are willing to sponsor. This means that …

The 2014 Formula 1 season will go down in history as being under the sign of the tri-pointed star: from the first race, it was clear that Mercedes-AMG was dominant. Their cars were not only faster, they were also more reliable, a notable achievement since this year a rule change …

Those of you who still think a muscle car can’t take a corner at more than 15 km/h will be disappointed when Italian supercars finish behind Reiter Engineering’s latest creation. Built to race in the GT3 category, their Chevrolet Camaro GT3 just scored its first victory on American soil, overtaking …

Racing is expensive, that’s a fact. If you want to drive in any professional series, be prepared to spend a lot of cash: a NASCAR season can cost upwards of a million dollars, while running a Ferrari Formula 1 racecar for one year punches a $125,000,000 hole in the team’s …

BMW has been using the Z4 Roadster in their GT3 programs since 2010. While it may have been a success overall, it is now time to modernize their race cars. In racing, lightness is your ally: the lighter your car is, the more nimble it will be. This is why …