GM Led a Down EV Market in 2025
General Motors not only led all other automakers in Canadian sales in 2025 with a market share of 15.5% and 299,813 units sold, but it also became number one for electric vehicles thanks to the downfall of Tesla.
GM, whose extensive portfolio includes 13 different electric models, captured 21.2% of the Canadian EV market last year. With over 25,000 registrations, it easily beat Elon Musk's company, which plummeted 66.7% to under 19,000 units.
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Although the Tesla Model Y was still the most popular EV model in 2025 with 13,057 units sold, the Chevrolet Equinox EV ranked second nationally with 10,059 sales—good for a market share of 13.3%—and first in Quebec.

In the luxury segment, nearly one in three EVs sold in Canada last year (32.1%) sported the Cadillac logo, which is quite remarkable. The Optiq (3,518 units) and Lyriq (2,237 units) finished first and second in sales, respectively.
“Canadians want choice and GM Canada is delivering,” said Shane Peever, vice president of sales, service and marketing at GM Canada. “We’re Canada’s EV market leader, and in 2025 we also led the overall industry for the third year in a row, capturing 15.5 per cent market share with nearly 300,000 vehicles sold. From electric vehicles to our strong gas-powered lineup, we’re meeting customers where they are.”

The 13 EV models we mentioned earlier include the new 2027 Chevrolet Bolt, which is arriving at dealerships right about now and is expected to enjoy plenty of success as an even cheaper electric option than the Equinox EV. Starting at an all-inclusive price of $43,470, it offers a bit more range than the old Bolt EV (422 km versus 417 km) and, more importantly, much faster charging speeds.
However, let’s not forget that GM decided last October to end production of Chevrolet BrightDrop electric vans at the CAMI plant in Ingersoll, Ontario, despite having invested over $1 billion in the project since 2021.
