Honda ad uses paper-flipping to illustrate brand's history
by Brad Diamond
To say Honda has a hand in just about anything with an engine is an understatement.
Primarily known for its passenger vehicles here in North America, the brand builds everything from garden equipment to jet engines, and is launching a pretty cool commercial to illustrate that.
Using thousands of hand-drawn illustrations from multiple artists, 'Paper' is a two-minute commercial that uses paper-flipping to depict Honda's history.
The commercial was shot entirely in-camera, with the scenes stitched together to create one seamless journey.
