Polestar 1

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First DrivesPolestar 1: A Plug-in Hybrid Shooting Star
SAN FRANCISCO, California— Some engineers and designers must have erupted with joy when they were asked to develop Polestar’s first vehicle as a standalone brand, operating under the stewarding of Volvo and China’s Geely. They would have generous resources at their disposal, not to mention the creative freedom to do …
Spotlight onPolestar 1: We're About to Drive a 619-hp Plug-in Hybrid Marvel
It’s no coincidence that The Car Guide is in San Francisco, California to test drive the all-new Polestar 1. This is the Swedish brand’s first-ever vehicle, a plug-in hybrid grand touring coupe, and it comes from an automaker ( Volvo ) that hopes to bust the traditional car ownership model …


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ElectricPolestar 2 Enters Production in China
While automakers in North America have suspended their vehicle manufacturing operations and some are switching to face masks and ventilators to help medical staff and patients dealing with the coronavirus, we’ve learned that the Polestar 2 , the first fully electric vehicle created by Volvo’s new performance brand, has officially …
DealersPolestar Chooses Montreal for its First North American Store
Polestar , the former Volvo performance division now operating as a standalone brand specialized in electric vehicles, has just announced that its first “Polestar Space” in the Americas will be located in Montreal. This is the result of a partnership with Groupe Park Avenue, which already owns nearly 20 dealerships …
GenevaPolestar: Meet the Hot New Swedish Brand
Nearly two years ago, Volvo announced that its high-performance division, Polestar, would become a standalone brand offering a full lineup of electrified vehicles while continuing to infuse sportier Volvo models with its unique technological know-how . Last year at the Geneva Auto Show, a first concept known as Polestar 1 …
New ModelsPolestar: A New Business Model
SHANGHAI, China – At the world premiere of the Polestar 1 in Shanghai, there was a lot of talk about the brand’s business model, as Polestar intends to become a digital car company and bring their cars to market using an all-inclusive, subscription-based service. Accordingly, the customer will not buy …


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