Ram to Launch First-Ever SUV in 2028, CEO Tells Wall Street
Ram is firmly taking the bull (or ram?) by the horns in order to develop further and meet the needs of a larger number of consumers. Following the many announcements that have been made since the beginning of the summer, the latest confirming the long-awaited return of a midsize pickup in 2027, we now learn that Ram’s first-ever SUV will be launched in 2028.
Stellantis CEO Antonio Filosa confirmed the news to Wall Street analysts during a meeting on Thursday, as Automotive News reports. No further official announcement or statement has been made by Ram, it should be noted.
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The new Ram SUV will be a full-size model built in Warren, Michigan, and should be closely related to the Jeep Grand Wagoneer. It is part of Stellantis' recently announced $13 billion USD investment in U.S. manufacturing operations.
Like the refreshed 2026 Grand Wagoneer, all indications are that this new Ram will offer both a gasoline engine and a range-extending electric powertrain. The former will likely be the twin-turbocharged 3.0-litre six-cylinder Hurricane engine (420 horsepower, 468 lb-ft of torque), while the latter should use a 92kWh high-voltage battery that powers the electric motors and can be recharged via a 3.6-litre V6 acting as a generator. In the case of the Jeep, total output is 647 horsepower, backed by 620 lb-ft of torque.
Expect the vehicle to travel up to 800 km on a full tank of gasoline and a full battery, including about 240 km before the combustion engine kicks in, based on what Stellantis propulsion systems manager Micky Bly told us about the upcoming Grand Wagoneer REEV.
Ram's product offensive will continue with the announcement—sometime within the next three months—of two models created by the SRT (Street and Racing Technology) division, which was revived by Stellantis last July. One of them is believed to mark the return of the almighty Ram 1500 TRX.
After the first three quarters of 2025, Ram sales were down 0.7% in the U.S.—still a significant improvement compared to last year—and 26% in Canada.
