Ferrari Will Remain True To Its Roots

With the upcoming change of president at Ferrari, there is a wind of uncertainty blowing over the company, especially since there have been some pretty wild rumours about new ideas that may be in the plans for the Italian manufacturer.

In a recent interview, Luca Di Montezemolo (who will be replaced by Sergio Marchionne) wanted to reassure its loyal fans: First of all, Ferrari will not build an SUV. While this type of vehicle can be a good source of revenue (ask Porsche how good the Cayenne was to their bank account!), Di Montezemolo thinks that it would be catastrophic for the brand's image.

Another rumour talked about a patent that Maranello recently obtained for a 2-cylinder V-Twin engine. Upon hearing this, lots of people thought that Ferrari was trying to develop a motorcycle. Ducati owners were happy to have another fire-prone Italian sport bike to ride, but everyone else was shocked. Once again, Di Montezemolo is unyielding: Ferrari will only build sport coupes, convertibles and supercars.

Share on Facebook

More on the subject

First Drives2012 Ferrari 458 Spider: A brilliant masterstroke
The pinnacle for an automobile journalist and the dream of any self-respecting diehard is driving a new Ferrari in the country where it was born. I happen to be both, and I accomplished this feat during the international launch of the Ferrari 458 Spider a few days after it was …
ParisFerrari 458 Speciale A: Sky’s The Limit
The most powerful version of the Ferrari Italia, the Speciale, is a monster created for a single purpose: to become the ultimate tool for beating lap times on one the world’s most prestigious circuits (it is mostly used to parade on classy boulevards, but that is a story for another …
NewsLuca Di Montezemolo Leaves Ferrari
The last several months haven't exactly been calm at Ferrari. Not only is the team's Formula 1 season in serious jeopardy, but it would seem that there were some pretty heated arguments going on in the administrative office too. A few days ago, Luca Di Montezemolo, CEO of Ferrari, announced …
NewsFCA's 5-Year Plan: The Best of the Rest
As you know, FCA unveiled its 5-year plan today. While we talked about the American side of Sergio's empire, there was also information about the Italian brands (Alfa Romeo, Fiat, Maserati and Ferrari). Alfa Romeo The famous sports-car maker will go back to its roots with multiple new models in …
NewsFerrari F60 America : USA! USA!
When you think about American motoring, you immediately think big engine, amazing looks, earth-shattering sound and enjoying the sun and the wind through a convertible top. That is exactly what Ferrari created to celebrate its 60 years of operation on American soil: the F60 America is a limited-run edition of …
NewsA Bargain On A Ferrari Enzo
Each generation of gearheads has its poster car: a vehicle that defined their era, and rewrote the definition of performance. They were typically Italian cars, too: the oldest among us had a poster of a Miura or a Ferrari 288 GTO, and then it was the Countach, the Diablo, the …