Third-generation Santa Fe features new “Storm Edge” design
Hyundai Auto Canada Corp. today released an artist’s rendering of the upcoming third-generation Santa Fe in advance of its debut at the New York International Auto Show this April. Santa Fe is one of Hyundai’s most successful nameplates with cumulative sales of approximately 2.56 million units worldwide since the vehicle’s introduction in 2000, including more than 170,000 in Canada.
Based on Hyundai’s “Fluidic Sculpture” design philosophy, the new Santa Fe adopts a unique design concept dubbed “Storm Edge.” These new styling cues are intended to channel the strong, dynamic images created by nature during the formation of a storm. Sophisticated lines, working in harmony with bold surfaces, give the third-generation Santa Fe a more classic and aggressive look than its predecessor.
Up front, the design integrates Hyundai’s signature hexagonal grille. Dynamic side character lines are matched with a two-tone lower body and wider bumpers, providing a look that’s both sleek and futuristic. The premium image created by these exterior details suggests a new design direction for Hyundai’s next-generation SUVs.
The all-new Santa Fe will offer cutting-edge technologies, good fuel economy, and exceptional practicality. These elements, paired with the vehicle’s unique and attractive design, will once again ensure that Santa Fe represents the best value in the segment. The 2013 Santa Fe is set to be unveiled on April 4 at 12:55 p.m. EST during Hyundai’s press conference at the New York International Auto Show.